Caio Batista is a Brazilian Creative Director and Designer born and raised in São Paulo. He has a Masters in Art Direction from Miami Ad School, and 18 years’ experience working at top advertising agencies like TBWA, Ogilvy, Leo Burnett, DDB, WundermanThompson and Antoni.

He has been responsible for films, activations, digital strategy, and visual design for brand campaigns like Mercedes-Benz, Samsung, InBev - Brahma & Budweiser, BMW, P&G, Microsoft, Johnnie Walker, Adidas, ESPN, Ford, Nissan, MAN Trucks, McDonald's, and Knorr.

Caio's work has been recognized by Cannes Lions Festival, D&Ad, OneShow, Clio, El Ojo de Iberoamerica, Lusos, Wave Festival, CCSP, Awwwards and CSS Design Awards. It has also been featured in numerous publications, like Fast Company, Ad Age, Creativity, Dazed & Confused, Communication Arts, Contagious, Computer Arts, Webdesigner Magazine.

After roles in Chicago, Berlin, Madrid and São Paulo, he is currently living in New York and it’s part of the team leading the creative work for The Coca-Cola Company at Ogilvy - named the world's most creative agency network in 2022, 2023 and 2024. The work done at the WPP agency in 2024 made Coca-Cola Creative Brand of the Year in Cannes for the first time in its history.

Caio thrives on creative collaboration to turn brands into pop culture icons. As a proud Queer member of the LGBTQ+ community, he's passionate about making workspaces more diverse and inclusive. 🏳️‍🌈

Feel free to send me an email if you have something to say or just to say ‘Oi’ (Hello in Portuguese).

caioffb@gmail.com
+1 312 520 4826

Experience

Ogilvy New York

Leo Burnett Chicago

DDB Chicago

Antoni Berlin

Hi-ReS! Berlin

Africa DDB

Wunderman/Thompson Brasil

Wunderman/Y&R Madrid

iD/TBWA (Lew’Lara)

DZ1

Group Creative Director

VP, Creative Director

Associate Creative Director

Senior Art Director

Art Director

Designer

Since 2022

2019-2022

2019-2019

2017-2019

2015-2017

2013-2015

2009-2013

2012 - Creative Exchange

2007-2009

2006-2007

Recognition

2025

Clio Sports Awards 2025, Gold (Direction) with Powerade 'The Vault'
Clio Sports Awards 2025, Silver (Editing) with Powerade 'The Vault'
Clio Sports Awards 2025, Silver (Long Format) with Powerade 'The Vault'
Clio Sports Awards 2025, Silver (Digital) with Powerade ‘Mind Zone‘
Clio Awards 2025, Silver (Direction) with Powerade 'The Vault'
Clio Awards 2025, Bronze (Editing) with Powerade 'The Vault'
Clio Awards 2025, Silver (Creative Strategy) with Powerade 'The Athletes Code’
Clio Awards 2025, Bronze (Direct) with Powerade 'The Athletes Code’
Clio Awards 2025, Bronze (Innovation) with Powerade 'The Athletes Code’
Clio Awards 2025, Bronze (PR) with Powerade 'The Athletes Code’
Andy Awards Gold Winner, with Powerade 'The Athletes Code’
Webby Winne for AI, Immersive & Games, Health & Wellness 2025 with Powerade 'Mind Zone’
Webby Awards Winner for Best Video Editing, Craft (Advertising, Media & PR) with Powerade 'The Vault'
Nominee for Advertising, Media & PR Video Ad Longform 2025 with Powerade 'The Vault'
Nominee for AI, Immersive & Games Entertainment, Sports & Music 2025 with Powerade 'Mind Zone’

2024
Cannes Lions 2024, Silver (Film) with Powerade 'The Vault'
Cannes Lions 2024, Shortlist (Film Craft) with Powerade 'The Vault'
LIA Awards 2024, Silver (TV & Cinema) with Powerade 'The Vault'
LIA Awards 2024, Bronze (TV & Cinema) with Powerade 'The Vault'
LIA Awards 2024, Finalist (Online Film) with Powerade 'The Vault'

2023
Cannes Lions 2023, Silver (Film) with Powerade 'The Vault'
Cannes Lions 2023, 3x Shortlist (Film Craft) with Powerade 'The Vault'

2016
Wave Festival 2016, Gold (Cyber) with ESPN 'Eye Test'

2015
Cannes Lions 2015, Silver (Cyber) with ESPN 'Eye Test'
Cannes Lions 2015, Bronze (Cyber) with ESPN 'Eye Test'
Cannes Lions 2015, Shortlist (Promo) with ESPN 'Eye Test'
Cannes Lions 2015, Shortlist (Outdoor) with ESPN 'Eye Test'
Cannes Lions 2015, Shortlist (Health) with ESPN 'Eye Test'
Cannes Lions 2015, Shortlist (Cyber) with ESPN 'Eye Test'
Clio Awards 2015, Silver (Sports/Media) with ESPN 'Eye Test'
Clio Awards 2015, Bronze (Sports/PR) with Brahma 'Seleção Especial'
The One Show 2015, Bronze Pencil (Interactive) with Brahma 'Seleção Especial'
Prêmios Lusos 2015, Silver (Activation) with ESPN 'Eye Test'
CCSP 2015 - Clube de Criação de São Paulo, In Book (Promo) with Brahma 'Seleção Especial'
CCSP 2015 - Clube de Criação de São Paulo, In Book (Digital) with Brahma 'Seleção Especial'

2014
Cannes Lions 2014, Shortlist (PR) with Brahma 'Seleção Especial'
Cannes Lions 2014, Shortlist (PR) with Brahma 'Seleção Especial'
The One Show 2014, Bronze (Interactive) with Brahma 'Seleção Especial'
El Ojo 2014, Silver (Interactive) with Brahma 'Seleção Especial'
El Ojo 2014, Silver (Sports) with Brahma 'Seleção Especial'
Prêmios Lusos 2014, Grand Prix (Digital – Best Website) with Brahma 'Seleção Especial'
Prêmios Lusos 2014, Silver (Direct) with Brahma 'Seleção Especial'
Prêmios Lusos 2014, Bronze (Film) with Brahma 'Seleção Especial'
Prêmios Lusos 2014, Bronze (Film) with Brahma 'Seleção Especial'
Prêmios Lusos 2014, Bronze (Design) with Brahma 'Seleção Especial'
Prêmios Lusos 2014, Silver (Direct) with Old Spice 'Launching in Brazil'
Awwwards, Site of the Day with Brahma 'Seleção Especial'
Awwwards, Site of the Day with Suplicy Cafés
Young Lions Brazil 2014, Finalist (Digital)

2013
SIGI Awards 2013, Gold (Digital) with Danone 'Breakfast Reminder'
Young Lions Brazil 2013, Finalist (Digital)

2012
Wave Festival 2012, Gold (Direct) with Danone 'Breakfast Reminder'
Wave Festival 2012, Silver (Promo) with Danone 'Breakfast Reminder'
Young Lions Brazil 2012, Finalist (Digital)

2011
D&AD 2011, In Book with BBC 'Archive'
The One Show 2011, Finalist with City Harvest 'Recycled Vault'
El Ojo 2011, Silver (Direct) with Danone 'Breakfast Reminder'
El Ojo 2011, Bronze (Direct) with Danone 'Breakfast Reminder'
El Ojo 2011, Shortlist (PR) with Danone 'Breakfast Reminder'
Young Lions Brazil 2011, Finalist (Digital)

2010
Cannes Lions 2010, Shortlist (PR) with Microsoft 'Windows 7 Launch'
Young Lions Brazil 2010, Finalist (Digital)

2009
Microsoft Mouse Awards 2009, Winner with Adidas 'Soccer Test'

2008
Cannes Lions 2008, Shortlist (Cyber) with Adidas 'Soccer Test'
Cannes Lions 2008, Shortlist (Cyber) with Adidas 'Web Run'
Yahoo! Big Idea Chair 2008, Finalist with Pedigree 'Adotar é Tudo de Bom'
iG.com.br Creative Bet 2008, Winner (Trip to Las Vegas – DMA08) with iG Campaign

Recognitions

Publications

W&V
Kampagne de Woche
Mercedes-Benz 4MATIC Campaign

Dazed Magazine
SafySex Campaign w/ Matt Lambert

Kaltblut Magazine
Style Out Loud

Design Made in Germany
Refugees Welcome Poster

Fast Company
ESPN Eye Test

Contagious Magazine
ESPN Eye Test

Awwwards 365 - Book (2015)
Brahma Seleção Especial

Communication Arts (July/2014)
Brahma Seleção Especial

Advertising Age
Brahma Seleção Especial

Miami Ad School 10 years Book
2 Selected Works

Contagious Magazine
Danone Breakfast Reminder

CSS Awards Book (2012)
Project Suplicy Cafés Especiais

Computer Arts Brasil, Issue #20
Interview of the month (6 pages).

Revista Webdesign, Issue #76
(2010), Freelancer Job & Career

Webdesigner Magazine UK, Issue #141
Interview, Portfolio of the month.

Computer Arts Brasil, Issue #5
Interview "Young Power".

Revista Webdesign, Issue #42
Interview: The new talents of design for web.

jury member / mentor / talks

Nomad Talks
Miami Ad School Latin America
October 2021

Miami Ad School
International Mentor / 2020
E como é lá fora? (How’s it to work abroad?)

The One Club for Creativity
Where Are All the Black People?
Mentor / September / 2020

Berlin Commercial Awards
Jury Member / 2020

Tapa no Portifa (Improve your portfolio)
Mentor / 2017-2019

Education

Miami Ad School - Art Direction
São Paulo and Madrid

2010-2011

Universidade Presbiteriana Mackenzie
Advertising (unfinished) - São Paulo